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**Basic Attention Token (BAT)** is a cryptocurrency designed to improve the efficiency and transparency of digital advertising. It was launched in **2017** by **Brendan Eich**, the creator of JavaScript and co-founder of Mozilla. BAT is integrated into the **Brave** browser, which blocks intrusive ads and protects user privacy, offering a faster and safer browsing experience.
The BAT ecosystem focuses on the **Brave** browser, where a blockchain-based digital advertising system is implemented. Users who choose to view ads are rewarded in BAT. Advertisers pay with BAT to show their ads, and these tokens are distributed between users and content creators, creating a beneficial cycle for all parties involved.
They receive BAT as a reward for their attention and can use these tokens to tip content creators or access premium content.
They purchase advertising space with BAT and have access to anonymous yet effective metrics to reach their target audience.
They receive BAT directly from users as an incentive, eliminating intermediaries and increasing their income.
BAT has multiple applications inside and outside the Brave ecosystem, making it a functional cryptocurrency with growing adoption:
Users earn BAT every time they view optional ads in Brave, encouraging a less invasive advertising experience.
Users can use BAT to support their favorite creators on platforms like YouTube, Twitter, and Reddit, fostering a fairer content economy.
Some platforms accept BAT as a payment method, including digital services and online products.
BAT allows advertising campaigns to be run without expensive intermediaries, focusing on privacy and efficiency.
Unlike other cryptocurrencies like Bitcoin, **BAT cannot be mined** in the traditional way. Its initial issuance was done through an **Initial Coin Offering (ICO) in 2017**, and the total supply is limited to **1.5 billion BAT tokens**. The only way to obtain BAT in a decentralized manner is by using the Brave browser and participating in its advertising rewards program, or by purchasing it on cryptocurrency exchange platforms.
Buying Basic Attention Token is quick and secure with Bitnovo. You can easily get BAT using different payment methods. Just visit our page to buy Basic Attention Token and choose the option that suits you best.
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